Simple, usage-based pricing.

Pricing is usage-based: you pick a plan by how many conversion events you track per month and how many sites you run. Every plan — Starter, Growth and Agency — includes the full product, so you never lose a feature by choosing a smaller plan.

Yes — a 7-day free trial, no credit card, with up to 10,000 conversion events. When the trial ends, or once you reach 10,000 conversions, you pick a plan to keep going: tracking pauses and the dashboard stays locked until you subscribe.

A conversion event is any action you activate — a form submission, a quote or demo request, a phone/email click, or an e-commerce purchase. Only these count toward your included conversions and any overage. Pageviews are still tracked and count toward your plan’s separate total-events cap, but they never cost you a conversion.

Yes. Switch the toggle to Yearly to save about 20% versus paying monthly. You are billed once for the year at the discounted rate.

There are two limits. Your plan includes a set number of conversion events; go past it and each extra 1,000 conversions is charged as overage ($5 on Starter, $4 on Growth, $3 on Agency) — we keep tracking those conversions. Each plan also has a monthly cap on total tracked events (pageviews included); when you reach it, tracking pauses until your next billing cycle or an upgrade, so a runaway month never turns into a surprise bill. We warn you well before you get there.